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SAV Marketing

Results & reporting

Local advertising that answers for itself.

Flyers can't tell you who read them. Billboards can't tell you who looked up. Every Sav campaign carries its own measurement — and closes with a report you could show your accountant.

Estimated impressions

Store-visit counts for your flight window and placements, from per-location traffic figures. Estimates are labelled as estimates — always.

QR scans

Every code is unique to a placement and location, so scans attribute to the exact surface that earned them — by store, by day.

Landing-page visits

Short links behind each code report visits to your menu, booking page, or offer, even when the scanner doesn't convert immediately.

Promo-code redemptions

A code at your till closes the loop: the customer saw it in-store, and bought from you. The hardest number in local advertising, made routine.

Offer claims & coupon usage

Counted per flight for take-one holders, counter coupons, and bag inserts — physical response, tallied.

Location-level performance

Multi-location campaigns report each store separately, so your renewal concentrates budget where response actually came from.

Campaign timeline

Scans and redemptions by week reveal momentum — creative that builds recall shows it in the curve.

Return on ad spend

Where redemptions carry a known value, the report includes trackable-revenue-to-spend — labelled with exactly what it does and doesn't capture.

Sample report

What lands in your inbox.

A four-week, four-store example campaign. All figures are illustrative sample data — your report carries your numbers.

Campaign report

Aurelio's Pizzeria — Fall Awareness Flight

Sample data — illustrative only

Estimated impressions

128,400

4 stores · 4 weeks

QR scans

1,942

all placements

Offer redemptions

312

promo code SAVE10

Scan-to-visit rate

1.5%

scans / est. impressions

QR scans by week

380W1465W2520W3577W4

Scan share by placement

  • In-store TV34%
  • Window poster27%
  • Cooler cling22%
  • Counter display17%
LocationQR scansRedemptionsShare of response
Main Street704121
36%
College Corner58892
30%
Lakeshore37158
19%
The Heights27941
15%

Estimated impressions are planning figures based on available store-traffic and placement information — not a count of people who looked at an ad, and not guaranteed. Scans and redemptions are counted actions, and are not the same as sales attributable to a campaign. See how we describe estimates. Reports arrive as a PDF today; a live client dashboard — campaign status, proof of placement, scans by store — is planned for 2027.

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